For Faster Small Business Growth and More Free Time avoid this Mistake
2 Minute Drill Growth Series
Imagine a man and his family are new in town. It’s about 1 AM and his 3 year old daughter has developed a high fever and needs medicine. The man’s wife is fearful and says “hurry”. So the man gets in his car and drives aggressively in pursuit of Medicine. While driving the man sees a 24 hour Grocery Store and goes in but the pharmacy is closed. The man remembers passing a different 24 hour grocery store on their way into town and drives there but same outcome. Leaving the man sees a Hospital Sign and diligently drives there. But the volunteer tells him the pharmacy closed at 9. While leaving, the man’s wife calls and says “Where are you? It’s been 45 Minutes and we need Medicine?” to which the husband replies “I’m working really hard on getting it, I don’t have time to spend speaking with you right now.” And hangs up.
So the wife, now calls an experienced Friend with 5 children and asks for guidance. After that conversation the Wife, using her cell phone, searches for a 24 hour pharmacy near her and finds one 8 minutes from her current location. The wife wakes up her visiting sister and asks for help while she goes out. Using her phone the wife follows the map to where medicine is and returns home in 20 minutes. The husband, not aware his wife took care of the need, returns home, without medicine, telling his wife he could not find medicine and suggests they take their daughter to the Hospital.
Outside the situation it seems so easy to see what’s wrong. “What’s wrong with you man?! Ask somebody for help!” and “Use Google…”
Here are 2 Key Insight from this Story:
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Ask for Help from someone with Experience navigating thru what you’re going thru: Fact: If you sit at a table of growing Small Business Owners the #1 issue is “Not Enough Time” so your challenge is perfectly normal.
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Being in the maze often we can only see what’s in front of us. Seeking out a Mentor, or Sidekick (someone with experience navigating thru what you’re going thru) can help you see the whole maze from 30,000 feet and get you to your target of faster Small Business Growth and More Free Time.
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Use a Strategy: In the story the Wife used a clear Strategy, Asked for Help, took advantage of the right technology tools, including a Map to save time and reach her goal.
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Fact: Less than 10% of Small Business Owners use any sort of Formal Strategy and Measurement in their business. Not using a Strategy Map with Clearly Defined Goals will keep you from what you really want. More free time with family and doing the things you are passionate about.
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